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Showing posts with the label Audience

Facebook Marketing for Authors

Hey Dolls and Gents, I would like to share some Tips with you that may help you with marketing your book(s). Facebook Marketing Post Planner - Saves you 2 hours daily on Facebook Marketing. It can triple your likes, shares and clicks. Find viral photos and trending content. Schedule posts to your Facebook Pages. Free to use or paid plans at $29/mo. Social Media Management Hootsuite - Get serious about social (this is one of my favorite sites. I use this daily). Connect your dashboard to your Twitter, Facebook, and Google+ accounts. Analytics to track clicks to links and the metrics to measure your ROI (Rate Of Investment). Free to use. Pro versions available (I use this one). Audience Engagement ShortStack - Maximize your social media presence. Run contests, polls, while making use of data collection and analytics. Create apps to encourage sharing, referring, commenting, inviting. Embed your apps on your website, blog, or wherever you plan to drive traffic. Free up to 2,000 Face...

Find Your Target Audience

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Find your Target Audience Find readers of certain genres by searching for groups on Facebook or hashtags on twitter related to the theme or genre of your book. This is where you fans hide out! Get active! Join these groups, interact and chat with members, share information, read the posts and make comments. Make sure you read the group rules and follow them. Some groups will not allow any promotional posts. I'm a member of over 200 groups on Facebook, and every day I see authors abuse the rules and get booted off. If you can't promote your book in a group, don't be discouraged from joining. In discussing your mutual love of "x" genre, you might make new connections with readers who follow you back and discover you're an author, possibly leading to a sale and a new fan. For groups that allow some promotion, don't bombard their wall with advertising, because the members might get offended at the intrusion of some stranger. Introduce yourself. Ask questions. ...