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Showing posts with the label marketing

Facebook Marketing for Authors

Hey Dolls and Gents, I would like to share some Tips with you that may help you with marketing your book(s). Facebook Marketing Post Planner - Saves you 2 hours daily on Facebook Marketing. It can triple your likes, shares and clicks. Find viral photos and trending content. Schedule posts to your Facebook Pages. Free to use or paid plans at $29/mo. Social Media Management Hootsuite - Get serious about social (this is one of my favorite sites. I use this daily). Connect your dashboard to your Twitter, Facebook, and Google+ accounts. Analytics to track clicks to links and the metrics to measure your ROI (Rate Of Investment). Free to use. Pro versions available (I use this one). Audience Engagement ShortStack - Maximize your social media presence. Run contests, polls, while making use of data collection and analytics. Create apps to encourage sharing, referring, commenting, inviting. Embed your apps on your website, blog, or wherever you plan to drive traffic. Free up to 2,000 Face...

Gain Massive Visibility

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Whether you sell a product or service, write books, consult or run a small business, you will learn some of the most powerfu strategies to gain massive visibility on the Internet that Internet experts have been using for years. You can discover how to quickly and easily gain lots of recognition to increase your credibility, market influence and revenues while maintaining complete integrity in the way you do business.  Are you someone who deeply believes in what you do; so much in fact that you  KNOW you are meant to impact people around the globe with your mesage.  Do you KNOW that if you were a recognized name in your market you would hav more influence that ever before?  Are you ready to make 2010-2011 your best year ever - both personally and professionally?

#1 Job of Marketing

What is the #1 thing small businesses overlook in their marketing?  What is a persona?  Why do we need personas?  The answers to these and other questions about marketing can be found at Pollock Market Group by none other than Paula Pollock http://paulapollock.com/ . 

The WOW! Image

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Just as advertising and marketing are essential for your business so are branding, a logo, the name of your business, as well as the colors.  Those items can be a deal breaker for your business if they don't  coincide with the mission of your business.

Marketing

Marketers have many ways to try to get you to buy their products. You might want to try some of these. Jingle/Slogan: a song or phrase that helps them remember your product. Cartoon Characters: an animated character that promotes a products. (this can be done on some animated sites on the internet such as http://www.xtranormal.com ; it's a site that I've used). Star Power: a celebrity (like a movie star, a model, a football player) who says he or she uses the product. (that's it you have the means to do this) Wannabe Appeal: “wannabe” means “I want to be.” The product promises to make you be the way you want, like stronger, healthier, richer, more popular, or happier. Latest Greatest: everybody loves it wants it. Don’t be left out. Sensory Appeal: it tastes good, looks good, smells good, or feels good. (this is also a great way; try before you buy). Better Than: this product is better than other brands of the same product. Dollar Power: you will sa...